Oh, the weather outside is frightful… Frightfully hot, that is! Every year around this time, as the temperatures rise and those lazy summer days start to get a little repetitive, I remember that one of my favorite “non-holidays” is approaching—Christmas in July!
In addition to a nice little marketing gimmick that breaks up the slow retail stretch between July 4th and back-to-school promotions, Christmas in July is also a fun way for folks to get their mind off the heat and start thinking ahead to the holiday season. And for me, it’s the perfect excuse to use some of my festive decorations an extra day or two each year!
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